The business of ideas.

A statement I hate:

Learn a skill, sell the skill.

There are countless creators telling you this.

Hell, I was one of them.

I used to believe this phrase back when I used to run my marketing agency.

But since becoming a full-time creator—I changed my mind.

Let me tell you why:

Look at the creators you love the most.

Why did you fall in love with them?

It’s not because they were good at a skill.

It’s because they sold you on a magic pill that made you feel like you’re in la la land.

Telling you if you do as they say and follow their advice you’ll live the life you’ve always dreamed of.

But what do you think will happen if everyone and their mothers are following the same advice of “learn a skill, then sell the skill”?

You’ll be just like everyone else.

You won’t be unique.

Then you’ll have to start to compete on price, not on value (because that’s the only reason why people will choose you over someone else).

And the one who offers the cheapest offers wins the biggest piece of the pie.

It quickly becomes a race to the bottom.

And you’ll be fighting for scraps.

But you and I, we’re not interested in fighting for a piece of a pie that everyone is trying to get a bite from.

We’d rather bake our own pie and eat it.

So how do you bake your own pie?

By generating unique ideas that will help you stand out from the crowd.

Here are 2 things that most creators missed:

• 1 big idea is worth $100,000.

• You’re not selling a skill, you’re selling an idea (usually a lifestyle) and using your skill as a vehicle to achieving it.

Your big idea is like a magnet.

It attracts the people who share a similar belief as you and repels those who don’t.

And when your fans believe in your idea they’ll trust you and buy whatever offer you put in front of them.

Why?

Because they simply know that you’re not doing it because you’re desperate for their money.

You’re here because you want to build trust and they like that.

But finding your big idea is hard.

It’s like you’re trying to find a needle in a haystack.

You need to go through hundreds of new ideas and iterations to find your winner.

But when you find your winning idea?

That’s when you have to double down on it.

This is one of the reasons why I’ve built 10x Your Creativity.

Brainstorming ideas is fun and all.

But if you don’t have the right systems in place to take it from an idea to a polished piece of content that you can test, collect feedback, listen to the signal, and amplify it, then you might miss out on your winning idea.

The system I’ve built can help you generate a month’s worth of unique ideas in a few hours.

We’ll also have 8 coaching calls where I’ll show you how to use the system, get feedback on your writing, and double down on your winning idea.

And most importantly, I’ll show you how you can bake your big idea into your content without feeling like you’re a broken record who’s saying the same things over and over again.

So every time you write your content you’ll be unique and build trust.

If this sounds interesting to you:

https://10xyourcreativity.carrd.co/

2/3 spots left

Otherwise, keep showing up every day and build trust with your audience.

The best results are always delayed.

— Hussain

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PS:

One thing most creators got right is: Find your audience’s problems and solve them using a skill.

But if you focus on finding your big idea, you’ll naturally find your audience’s problems.

Big creators figured this out early on, but 99% of other creators haven’t.

But since social media is already swamped with shallow ideas. If you show up with a unique idea (just like the big creators), you’ll have an easier time standing out, growing, and monetizing.

But finding your big idea is hard. You’ll have to churn through hundreds of ideas before you find the winning idea.

And you might be saying “I’m not a creative person, I can’t generate hundreds of ideas)”.

And to that I’d say this:

I used to be just like you. I thought I didn’t have an ounce of creativity in my massive head to find new ideas that people love.

But creativity isn’t a switch that you can flick on and off…

It’s more like a muscle that becomes stronger the more you practice it.

The more ideas you have and write about, the more creative you’ll become and the faster you’ll land on your winning big idea.

Let me help you find your big idea:

https://10xyourcreativity.carrd.co/